April Fools' Day
About this Event
Show off your brand’s personality with playful pranks where it makes sense. If it doesn't fit your brand personality, you can use creative product announcements or silly discounts, but ensure your audience knows it’s a prank to avoid backlash!
Have you ever wondered where April Fools' Day came from? Believe it or not, April Fools' Day originated back in 16th-century France when King Charles IX made a declaration that the new year would be changed to January 1.
Before King Charles IX made this announcement, New Year's Day was around Easter and the were spring festivals which meant a week of partying. Since word didn't travel as fast then as it does now, the people who were slow to learn of the date change still celebrated the new year on the old day. Unluckily for those people, they quickly became the punchline and victims of jokes and pranks, with people putting paper fish on their backs and labeled as poisson d’avril, meaning “April fish.”
About
Marketing Calendar - Key Events & Dates for Content Planning
From March Madness to April Fool's Day to Cyber Week, seasonal and cultural events are key for marketers to stay on top of to stay relevant!
It can be hard to keep track of so many important dates, so we've created a this marketing calendar to help plan your marketing campaigns while aligning them to key cultural events and holidays.
Use our marketing calendar to plan your campaigns and be sure to never miss an important date again!
Follow our marketing calendar to add it directly in your calendar of choice.