ABOUT CALENDARX

The calendar marketing tool that puts you where it matters most

CalendarX is the discovery platform for a wide variety of calendars, powered by AddEvent, the leading calendar marketing platform trusted by over 400,000+ organizations worldwide.

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WHAT IS CALENDARX

Your Events. Their Calendar. Every Time.

Every day, people miss things they actually wanted to attend: a game, an exhibit, a school play, a sale they'd been waiting for. Not because they didn't care, but because life is busy and a social post or email was easy to swipe past.Every day, people miss things they actually wanted to attend; a game, an exhibit, a school play, a sale they'd been waiting for. Not because they didn't care, but because life is busy and a social post or email was easy to swipe past.

CalendarX changes that. It's a public directory of Subscription Calendars from brands, sports organizations, schools, museums, theaters, and communities, all in one place, easy to browse, easier to follow.CalendarX changes that. It's a public directory of subscription calendars from brands, sports organizations, schools, museums, theaters, and communities, all in one place, easy to browse, easier to follow.

When someone subscribes to a calendar on CalendarX, every upcoming event lands directly on their personal Google, Apple, or Outlook calendar. Automatically. Keeping them in the loop and at the event.

400K+
Organizations trust AddEvent
1-click
To subscribe to any calendar
100%
Auto-synced to your apps
HOW DOES CALENDARX WORK?

AddEvent Powers Calendar Marketing

CalendarX is built leveraging AddEvent, the platform that makes it simple for organizations to create, manage, and share Subscription Calendars with their audience. Users create Subscription Calendars in AddEvent and then list them on CalendarX for attendees, fans, students, and the like to find and subscribe to.Email sits in inboxes. Social posts get buried in feeds. But calendars? Calendars are where people actually plan their lives. Calendar marketing is the practice of using subscription calendars as a direct channel to reach your audience, placing your events, schedules, and announcements on the one platform your audience opens every single day.

Step 1: You create your calendar in AddEvent 

Using AddEvent's intuitive dashboard, you build a Subscription Calendar for your organization. Add your full season of games, your upcoming exhibitions, your class schedule, your campaign dates, whatever keeps your audience engaged. No coding required.

Step 2: Your audience follows

You share your calendar on your website, in emails, and on social media. With one click, people add your entire calendar to their personal Google, Apple, or Outlook calendar. Every event. Every update. Automatically synced.

Step 3: You appear on CalendarX 

As an AddEvent user, you can have your subscription calendar featured on CalendarX, putting you in front of a whole new audience of people actively looking for calendars to follow. It's an organic discovery platform for your events, completely built into your AddEvent plan.

Step 4: Updates happen automatically 

Reschedule a game? Add a pop-up event? Every subscriber's calendar reflects your changes automatically. You update once; their calendars do the rest.

WHAT IS ADDEVENT?

One Platform. Two Powerful Ways to Reach Your Audience.

AddEvent gives you the tools to run calendar marketing at scale: Subscription Calendars, Embeddable Widgets, Add to Calendar Links & Buttons, RSVP tools, and real-time analytics built in.CalendarX gives your calendar a public home where new audiences can find you, follow you, and show up.Together, they close the loop: you manage your events in AddEvent, and CalendarX makes sure the right people find them.

WHO IS THIS FOR?

Built for Organizations That Run on Events.

Sports Teams & Leagues

From local youth leagues to professional franchises, give fans a one-click way to follow your entire season. Never lose a fan to a forgotten game day again.

Brands & Marketers

Product launches, flash sales, pop-ups, brand activations. Get your moments onto customer calendars before your competitors even send their email blast.

Museums, Theaters & Cultural Organizations

Exhibitions, performances, member events, opening nights. Help your community plan around what you have coming up, and discover you in the first place.

Schools & School Districts

Game schedules, academic calendars, events for parents and students. Keep your community in sync without a single extra email.